Who is emphasized as a key figure in reducing resistance during change?

Informal leaders play a crucial role in reducing resistance during change because they often have established relationships and influence within their teams that formal leaders may not possess. Informal leaders are respected by their peers and can help communicate the vision for change in a way that resonates with team members, fostering acceptance and support.

Their ability to bridge gaps between management and staff allows them to address concerns and uncertainties, providing reassurance during transitions. By leveraging their informal authority and personal connections, these individuals can effectively advocate for the change and inspire others to embrace it.

In contrast, while formal leaders typically have the authority to drive change, they may encounter resistance if team members do not feel connected to or supported by them. Management consultants and human resources managers contribute valuable expertise and support; however, their roles may be more focused on strategy or policy compliance, lacking the direct, peer-to-peer influence that informal leaders possess.